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Digital Marketing Manager

Hong Kong · Full-time · Senior

About The Position

Are you passionate about creating a new world? Do you find it exciting, at least as much as we do, when people, technology, design and fashion meet? Do you have that rare mix of strategic thinking, creativity and execution skills? Are you familiar with advanced marketing tools for a fast growing B2B global environment?

Nice to meet you - we are Kornit Digital!

A leading-edge global company that develops, manufactures and markets state-of-the-art printing solutions for the textile, garment & apparel decorating industries.

Click to learn more > www.kornit.com

 Reports to: Marketing Director, AP

Location: Hong Kong


YOUR RESPONSIBILITIES WILL INCLUDE:

•      Develop and execute effective digital marketing strategies and programs through all       digital media platforms

•      Manage SEO, SEM, email marketing, social media, website management and display       advertising

•      Responsible for managing marketing communication through all digital platforms

•      Manage SEO/SEM agency relationships

•      Own campaign tracking, analysis & reporting and marketing automation programs

•      Prepare marketing materials and assist in implementation of promotional campaigns

•      Explore eCommerce opportunities

•      Assist in organizing of promotional events if required

•      Assist in collaborating with internal & external parties to develop and manage   marketing programs from conceptualization to execution

•      Work closely with the Marketing Manager in creating layouts and contents for  marketing newsletter for nurturing the existing Asia Pacific marketing database

•      Perform market research and analyze reports

•      Perform other ad-hoc projects and tasks as assigned

 

 

Requirements


WHAT WE WILL BE LOOKING FOR IN YOU:


·          University graduate in Marketing, IT, Communication or related disciplines

·          Minimum of 5 years’ digital marketing experience, candidate with less experience will be considered as Assistant Digital Marketing Manager or Senior Digital Marketing Officer

·          Digital experience in China / Japan is a plus

·          Proficient knowledge of SEO, SEM, social media, email marketing, website management, display advertising, audience segmentation, A/B testing

·          Strong knowledge of Google Marketing Tools (Analytics, AdWords)

·          Proficiency in Microsoft Office applications

  • Good command in both written and spoken English, Chinese and Mandarin
  • Knowledge in other Asian languages, such as Japanese and Korean will be a plus
  • Independent, self-motivated, customer-oriented, creative, good team player, strong sense of responsibility and able to work under pressure

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