{"id":28706,"date":"2023-02-16T10:23:48","date_gmt":"2023-02-16T10:23:48","guid":{"rendered":"https:\/\/www.kornit.com\/magazine\/?p=28706"},"modified":"2025-04-29T13:08:34","modified_gmt":"2025-04-29T13:08:34","slug":"tiny-clothes-huge-market-5-rules-for-baby-fashion-printing","status":"publish","type":"post","link":"https:\/\/www.kornit.com\/magazine\/tiny-clothes-huge-market-5-rules-for-baby-fashion-printing\/","title":{"rendered":"Tiny Clothes, Huge Market: 5 Rules For Baby Fashion Printing"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">If you think fashion trends drive people to purchase new garments regularly, wait until you dive into the world of baby fashion. New parents frequently purchase clothes for their babies to keep up with the little ones\u2019 growth and needs.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">That is one reason why <\/span><a href=\"https:\/\/www.fortunebusinessinsights.com\/baby-apparel-market-102106\"><span style=\"font-weight: 400;\">the global baby apparel market size is projected to reach $82.54 billion by 2027<\/span><\/a><span style=\"font-weight: 400;\">. But in addition to profitability, the Baby Fashion segment also presents specific demands.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re looking to offer printed outfits to parents worldwide, the following rules should guide you.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li aria-level=\"1\"><b>Baby-Proof Your Production: Ensure Safety First<\/b><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Safety is at the top of any wise parent\u2019s list in any decision, and offering items that do not contain toxic or otherwise dangerous ingredients is critical. Survey finds that <\/span><span style=\"font-weight: 400;\">parents spend 37 hours a week stressing over their kids<\/span><span style=\"font-weight: 400;\">, and businesses can take at least one concern off their minds.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Babies have sensitive skin that calls for high-quality materials. Choosing the wrong fabrics might have unfortunate consequences on the baby\u2019s mood and health. Kornit\u2019s technology is focused on printing safe baby clothes with this particular segment in mind. The materials used are all perfectly safe for babies and are based on eco-friendly fabrics and non-hazardous, toxin-free inks.<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li aria-level=\"1\"><b>Only the Best for My Baby: Offer High Quality\u00a0<\/b><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Even shoppers willing to compromise on the level of quality for a better price would think twice about making such a deal when their kids are involved. Around <\/span><a href=\"https:\/\/lifestylemonitor.cottoninc.com\/the-kids-have-it\/\"><span style=\"font-weight: 400;\">90% of parents say that quality and durability influence their childrenswear purchasing decisions<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Durability plays a vital role in a garment\u2019s overall quality. <\/span><span style=\"font-weight: 400;\">Babies go through at least a couple of outfits a day, <\/span><span style=\"font-weight: 400;\">and parents have to <\/span><span style=\"font-weight: 400;\">load the washing machine almost daily<\/span><span style=\"font-weight: 400;\">. Maintaining a soft feel and vivid look over time is essential, and only quality fabrics and prints can achieve that. Even if you think these items will become irrelevant after a short while, many parents are counting on the clothes to serve more than one child.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li aria-level=\"1\"><b>Like a Kid in a Candy Store: Boost Creativity<\/b><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Prioritizing quality doesn\u2019t mean parents don\u2019t care about the fashion aspect of baby clothes. If anything, they follow the latest trends and want their child to be a fashionable representation of themselves. Parents are looking for unique items that other parents in their baby development group would appreciate. They follow social media influencers who are parents and are inspired to purchase the trendiest items.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">To answer those needs, businesses in the baby fashion segment require printing solutions capable of handling various fabrics and supporting both short and long runs. From cotton to synthetics, Kornit\u2019s MAX technology can produce stunning outfits in any quantity. The result is unlimited creativity and stunning outfits that parents love and capture in photos for years to come.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li aria-level=\"1\"><b>For Future Generations: Produce Sustainable Production<\/b><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">We should all care about the future of our planet, but research finds that <\/span><a href=\"https:\/\/www.luriechildrens.org\/en\/voices-of-child-health-in-chicago\/parental-concerns-about-climate-change\/\"><span style=\"font-weight: 400;\">parents, in particular, think about the ecological impact of their decisions<\/span><\/a><span style=\"font-weight: 400;\">. After all, those tiny feet will someday deal with the consequences of our environmental footprints.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Opting for sustainable fashion is the answer, and Kornit provides businesses with an easy path that includes reduced water and energy consumption, minimized waste and overproduction, and more. Baby items produced with Kornit\u2019s MAX technology comply with sustainability standards such as OEKOTEX, EcoPassport LEV3, and GOTS and are printed using vegan ink.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li aria-level=\"1\"><b>Precious Moments: Moving Fast Is a Must\u00a0<\/b><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Babies grow up so fast that parents run around searching for clothes that fit without settling for lesser quality or dull prints. On-demand printing enables businesses to deliver the items ASAP while lifting the burden of maintaining stock that may or may not be sold. Everybody wins, and families get to spend more relaxing quality time together.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you think fashion trends drive people to purchase new garments regularly, wait until you dive into the world of baby fashion. New parents frequently purchase clothes for their babies to keep up with the little ones\u2019 growth and needs.\u00a0 &nbsp; That is one reason why the global baby apparel market size is projected to [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":28707,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[2],"tags":[26,265],"class_list":["post-28706","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-direct-to-fabric","tag-trends"],"acf":[],"modified_by":"Angora Media","_links":{"self":[{"href":"https:\/\/www.kornit.com\/magazine\/wp-json\/wp\/v2\/posts\/28706","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kornit.com\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kornit.com\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kornit.com\/magazine\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kornit.com\/magazine\/wp-json\/wp\/v2\/comments?post=28706"}],"version-history":[{"count":3,"href":"https:\/\/www.kornit.com\/magazine\/wp-json\/wp\/v2\/posts\/28706\/revisions"}],"predecessor-version":[{"id":30236,"href":"https:\/\/www.kornit.com\/magazine\/wp-json\/wp\/v2\/posts\/28706\/revisions\/30236"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kornit.com\/magazine\/wp-json\/wp\/v2\/media\/28707"}],"wp:attachment":[{"href":"https:\/\/www.kornit.com\/magazine\/wp-json\/wp\/v2\/media?parent=28706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kornit.com\/magazine\/wp-json\/wp\/v2\/categories?post=28706"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kornit.com\/magazine\/wp-json\/wp\/v2\/tags?post=28706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}