When a business decides to create personalized apparel, decision-makers have to choose from multiple options. Some of the popular choices that often come up are screen printing and embroidery.
Kornit Digital is the leader in direct to garment printing sector. While offering cutting-edge digital printing machines, it also explores other options. Understanding the differences between screen printing and embroidery is critical to making informed decisions about your production needs.
Screen printing is a traditional printing method that uses a mesh screen, stencil, and ink to transfer designs onto a surface, most commonly fabric. The process involves creating a stencil (or “screen”), applying ink through the mesh, and pressing it onto the material. Each color in a design requires its own screen, which makes multicolor printing more time-intensive.
This type of printing is a popular choice for producing b vibrant designs on apparel, promotional items, and more. However, the method involves a higher environmental footprint, particularly with the use of chemical inks and significant water consumption.
While screen printing has been a go-to method for decades, DTG printing offers a modern, sustainable alternative. Unlike screen printing, which involves creating stencils and layering inks, DTG printing uses advanced digital technology to print designs directly onto garments. DTG eliminates the need for screens, significantly reduces water usage, and uses eco-friendly inks.
Kornit takes a special approach to sustainable textile printing. With Kornit’s machines, you can create detailed designs without the environmental toll associated with traditional printing methods.
To learn more about the differences between these two methods, check out this in-depth guide on DTG printing vs. screen printing.
Embroidery is a decorative stitching technique that uses thread to create raised designs on fabric. This method dates back centuries and is known for its durability and premium appearance. Embroidery is commonly used for branding logos on uniforms, hats, and bags.
The process begins with a digital embroidery file that guides the stitching. Specialized embroidery machines use needles and thread to sew designs directly onto the fabric. While embroidery excels in quality and longevity, it may not be ideal for all designs, particularly highly detailed or intricate artwork.
Embroidery involves several steps:
Embroidery works best on thicker fabrics like cotton, denim, or canvas because these materials can withstand the tension of stitching without distortion.

When deciding between screen printing and embroidery, you need to consider several factors. They are:
Screen printing is best for custom t-shirts, large orders, and promotional items that require bold graphics. Meanwhile, embroidery is ideal for uniforms, hats, and products where a high-end appearance is a priority.
The choice between screen printing and embroidery depends on your business needs, design goals, and target audience. Kornit Digital provides a third, innovative option that combines the best of both worlds. Our DTG printing machines deliver high-quality designs with the added benefits of speed and sustainability.
By choosing Kornit, you can reduce environmental impact while meeting customer demands for personalized, on-demand printing.
The four disadvantages of screen printing are:
Embroidery is better for polo shirts, as it offers a professional, polished appearance and holds up well on thicker fabrics.
DTG printing offers a superior alternative to screen printing, providing beautiful designs with minimal environmental impact and no need for screens or stencils.