Kornit’s Digital Printing Glossary
Print on Demand (POD) Definition
Print on Demand (POD) Definition
Print-on-demand (or POD) is an order fulfillment method where items are printed as soon as an order is made, often without order minimums. The term POD is often combined with drop shipping to describe a service where items are printed to order and shipped directly from the manufacturer to the buyer on behalf of the customer selling the goods. Relative to wholesale/bulk orders, POD means there is no need for holding finished inventory, the product is always effectively “in stock,” a wider range of product options can be offered, and fulfillers need only produce pieces that have already been sold. While this does mean production takes place entirely after an order is placed, state-of-the-art technologies are now able to complete that end-to-end order-to-shipment process very quickly.
Visit Kornit Digital to learn how digital textile print systems can enable your business to initiate or grow an efficient, sustainable, agile print on demand (POD) operation, eliminating costly inventory while delivering a wide range of apparel, accessories, or home décor applications at the speed of e-commerce.
